Started on 25 Jul 2022
13 morning classes
Amit Tiwari
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The first step of digital marketing is someone searching for a product or service on a search engine, and that's where scope of SEO starts. This course is designed to teach you the scope of SEO, how search engines works, how search engine ranks a website, how to rank your website for your keyword, and most importantly, how to get the right kind of traffic from any search engine. This course will also teach you the basics of hosting account management and how to create a simple website so that you can create or improve the website that you are going to do SEO on.
SEO is short for "Search Engine Optimization." It is the process of optimizing websites for search engines such as Google, creating content that can attract the right type of audience, and promoting the website and content online so that search engines will rank your website higher in organic search results.
SEO is not just a process of ranking websites, but it also includes making a website easy to access, navigate, and interact with for human visitors and search engine bots. A proper SEO campaign can find issues on your website that are preventing it from reaching its full potential.
The most powerful social media marketing strategy depends on several factors, such as the products or services being sold, the audience being targeted, and the budget and expertise of the marketing team.
There are countless websites for every topic, product, and service. You cannot possibly send your website URL to every prospective visitor of your website, which is why you have to make sure that when they search for your product on Google or any other search engine, they find your website at the top of the search results page.
This course will teach you to do just that. Once you have optimized the website, you will need to perform keyword research, create a good content plan for your website, perform competitor analysis and work on a backlink creation campaign for your website.
Technical SEO is a special field of SEO where you test a website for technical shortcomings and also find solutions for these problems. Though this is a beginner-friendly course, the educator will teach you the basics of technical SEO and introduce you to a few tools that can help you test and audit a website.